Research and planning: film poster analysis 1

I am going to analyse this poster in its effectiveness.

First the things that are effective:

• The size of the title is effective as it is what catches your eye first, this is good as it means the film name is the most important as this is how you get your audiences attention.

• The colour scheme is very effective as it follows the three colour rule. Especially as the red filter is over the main characters face. 

•  The fact that the main characters face is the main image gives a great insight into the actors in  the film especially when there name is above the title of the film, showing they are a great source to the marketing of this film

Now the ineffective things:

• The poster doesn't give enough insight into what the film is going to be about as there is no tag line or short explanation which would improve this posters effectiveness greatly. 

• The way the directer is displayed is ineffective as it looks out of place the layout of this could be improved by maybe putting the directors name above the actors name to show his importance rather than being put in a box. 

• The production companies logo is poorly placed as well as it is not very visible and is no where near to the distribution companies logo.